Hook the Audience: The Key to Winning 3MT

Written by Kiew Suet Yin and Framjee Hathy. Edited by Jeannette Goon.

It wasn’t an easy task to present an entire PhD thesis in only three minutes but for Framjee Hathy, finding the “hook” i.e. the most interesting selling point of his research, cinched him the win at the school-level 3MT (Three Minute Thesis Competition) Competition hosted by the School of Business on April 25, 2024.  

“Collaborators in other fields, colleagues in different schools, and even my mother couldn’t grasp the essence of my research,” he explained.

“Their polite nods and smiles drove me to find a way to communicate more effectively.”

Kaveendra Vasuthevan, who emerged as the runner-up, also delivered an exceptional presentation that captivated the audience.

The event was judged by Associate Professors Manjeevan and Karren Khaw, as well as Dr Juliana French. Dr Sharon Koh, Kar Yan, and Dr Pauline organized and supported the event.

From the valuable feedback and encouragement, he received, Framjee went on to compete at the campus-level where he clinched the first runner-up award. He says preparing for and competing in the 3MT competition was a rewarding experience.

“I learned many skills that will benefit my research progress as a PhD student and would recommend more students take part in this great opportunity,” he said.

“After all, the winner of the campus level competition gets a grant to travel to Australia to compete further which can be an invaluable opportunity to network and develop their research careers!”